Insights & Trends in
route-to-market &
Sales Force Automation
Wall’s Ice Cream Digitizes Its China Distribution Network: A Deep Dive into FMCG Channel Transformation
Wall’s Ice Cream partners with eBest to digitalize its channel operations — covering field force management, cooler tracking, order digitization, and promotion execution. Here’s how it works.
Beyond Automation: How Agentic AI Is Redefining Execution in FMCG Sales
Discover how eBest’s Agentic AI platform transforms FMCG sales execution — from AI-powered selling stories and performance analytics…
From “Nice-to-Have” to “Mission-Critical”: Why 2026 is the Year of AI Proficiency for CPG
From "Nice-to-Have" to "Mission-Critical": Why 2026 is the Year of AI Proficiency for CPGAs we look toward 2026, the global CPG and FMCG landscape is undergoing a fundamental paradigm shift. What was once heralded as "experimental digital transformation" has evolved...
Why the Beverage Industry is the Ultimate Test for FMCG Excellence
Discover why beverage distribution is FMCG’s most complex challenge. Learn how eBest SFA solutions, proven with Swire Coca-Cola, can empower your business to master channel complexity and drive growth.
Stop Field Sales Guessing. Start Smart Routing.
Stop Field Sales Guessing. Start Smart Routing.How AI-Powered Route Optimization Unlocks Retail Execution Potential Imagine this: your sales rep leaves the house, deciding which store to visit based on gut feeling. High-potential outlets are accidentally missed. Ten...
Just Speak: How AI Turns Sales Reps’ Voice Conversations into Instant Sales Orders
Just Speak: How AI Turns Sales Reps’ Voice Conversations into Instant Sales OrdersA sales rep stands in a client’s back office or outlet, finalizing the sell-in order with retailer. Out comes the tablet or mobile phone app. Fingers tap, eyes squint at tiny category...
Why Your Million-Dollar RTM Strategy Isn’t Working — And How to Fix It
Discover why many FMCG companies fail at Route-to-Market (RTM) despite heavy investment. Learn practical RTM strategies to improve distribution, boost consumer reach, and drive growth. Elevate your RTM strategy with eBest.
AI-Powered Sell-In Suggestion: Redefining Channel Distribution for Consumer Goods Industry
Traditional sell-in strategies, often based on historical sales data and the order pattern of this outlet; which is not effective or compelling to. Moreover, it falls short in today’s dynamic marketplace that demands agility, personalization, and data-backed decisions.
eBest’s AI-powered Sell-In Suggestion — delivering intelligent, store-level product recommendations and optimizing every inch of your route to market.
Mars Wrigley Unlocks 3 Million Stores with Real-Time Ordering & Marketing Automation
Discover how Mars Wrigley digitized 3 million POS with eBest’s B2B ordering & marketing-automation suite—driving 30k daily orders and US$0.5B+ sales.
AI Sales Pitch for CPG: How AI Stories Lift Sell-In
AI & Innovation AI Sales Pitch for CPG: How AI Stories Lift Sell-In 2026-08-31 | 4 min read | eBest Mobile Blog A rep walks into a store. The buyer is busy. There is maybe ninety seconds to make the case for a new SKU, a promotion, or more shelf space. What the...
Agentic AI for CPG: What Field Teams Actually Get
16 agentic AI for CPG scenarios, one platform. eBest gives field teams CPG-ready agents for route-to-market — built, not built-from-scratch.
CPG Sales Software: How AI Unifies SFA, DMS, and Sell-In
AI & Innovation CPG Sales Software: How AI Unifies SFA, DMS, and Sell-In 2026-08-20 | 4 min read | eBest Mobile Blog A field manager at a beverage company opens one app in the morning and sees every store visit, every distributor stock level, and every promotion...
Artificial Intelligence FMCG: Tech Stack & Use Cases
AI & Innovation Artificial Intelligence FMCG: Tech Stack & Use Cases 2026-08-19 | 4 min read | eBest Mobile Blog A field rep photographs a shelf, and six seconds later the app reports facings, flags two missing SKUs, and pulls a store-specific pitch onto the order...
Perfect Store Execution: What It Is and How to Close the Gap
AI & Innovation Perfect Store Execution: What It Is and How to Close the Gap 2026-08-19 | 4 min read | eBest Mobile Blog The "perfect store" is the version of a retail outlet where every shelf tells the brand story the plan promised: the right products, in the...
Mobile Sales Force Automation FMCG: Why Teams Need It
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AI in FMCG: What It Is and Why Field Teams Need It
AI & Innovation AI in FMCG: What It Is and Why Field Teams Need It 2026-08-17 | 4 min read | eBest Mobile Blog A merchandiser walks into a convenience store, points a phone at the shelf, and the app counts facings, flags two missing SKUs, and suggests what to...
AI Sell-In Suggestion: What It Is and Why CPG Needs It
AI sell-in suggestion turns store, route, and promo data into cross-sell reps can pitch at the shelf. See how eBest’s CPG AI lifts shelf revenue in practice.
Agentic AI CPG Sales: A Field-Ready Deployment Guide
Agentic AI for CPG sales is reshaping CPG field teams in 2026. See how to deploy co-selling assistants that close the shelf loop with in-store AI, and book a demo today.
Field Sales Automation for CPG: Boost Productivity in 2026
Discover how field sales automation for CPG uses AI sell-in, route optimization, and perfect store execution to boost team productivity in 2026.
Trade Promotion Management (TPM) Software Guide for CPG
Discover how trade promotion management software with AI optimizes CPG trade spend, boosts ROI, and connects promotions to in-store execution. Request a demo.
Direct Store Delivery for CPG: DSD Software Guide (2026)
Direct store delivery for CPG is evolving fast. AI-powered DSD software drives retail growth, slashes stock-outs, and lowers costs. Read the 2026 guide now.
AI Route Optimization for CPG Field Sales: 2026 Guide
Discover how AI route optimization helps CPG field teams cut drive time 22% and boost store visits 30%. Real Nestlé case study + complete 2026 buyer’s guide.
Distributor Management System for CPG: 5 Ways to Boost ROI
A distributor management system for CPG eliminates blind spots in secondary sales with real-time data. Learn 5 ways to boost distribution ROI now.
Data-Driven Retail Execution Software: Cut Audit Time 60%
Discover how retail execution software with AI helps CPG companies achieve perfect store performance. Cut audit time by 60%. Read the 2026 guide now.
Distributor Management System for CPG Companies (2026)
Discover how a distributor management system for CPG companies eliminates stock-outs with real-time inventory tracking. Read the 2026 buyer’s guide now.
Sales Force Automation Software for CPG Companies (2026)
Learn how sales force automation software for CPG companies drives revenue with AI route optimization and smart sell-in suggestions. Read the 2026 guide now.
How AI-Powered SFA Software Improves Perfect Store Execution for CPG (2026)
Learn how AI-powered SFA software for CPG companies automates perfect store execution, shelf share analysis, and planogram compliance at scale.