The New Rules of FMCG: How AI is Reshaping the Consumer Goods Industry The fast-moving consumer goods (FMCG) sector is in the midst of a profound transformation, driven not by incremental changes, but by the pervasive integration of Artificial Intelligence. From the...
Sales Force Automation (SFA) Implementation: Key Steps to Drive Adoption and ROI In the competitive landscape of field sales, efficiency and insight are not just advantages—they are necessities. Sales Force Automation (SFA) stands as the technological backbone for...
Maximizing Retail Execution Excellence: A Data-Driven Guide for Consumer Goods Brands For consumer goods brands, the battle for market share is won or lost at the point of sale—on retail shelves, in store displays, and during direct consumer interactions. Retail...
How Ebest Mobile Empowers Your Field Sales Team with Real-Time Data and Execution Mars Wrigley Unlocks 3 Million Stores with Real-Time Ordering In today’s fast-paced and highly competitive market, the agility and efficiency of your field sales force can make or break...
Stop Field Sales Guessing. Start Smart Routing. How AI-Powered Route Optimization Unlocks Retail Execution Potential Imagine this: your sales rep leaves the house, deciding which store to visit based on gut feeling. High-potential outlets are accidentally missed. Ten...
Integrating Mobile Solutions for Comprehensive Sales Force Automation The promise of Sales Force Automation is to streamline the entire sales process, from planning and execution to analysis and forecasting. While standalone mobile apps for field teams capture...
