For the second consecutive year, eBest Mobile earned high marks in its evaluation by the Promotion Optimization Institute (POI).  The trade organization recently released its 2019 Vendor Panorama for Retail Execution and Monitoring to offer Consumer Goods companies an overview of the leading Retail Execution solution providers and their products.

eBest Mobile once again received “above average” scores in key categories, including solution completeness, configurability, and product aptness and flexibility.  The POI report card also gave eBest Mobile “above average” marks for possessing an in-depth understanding of the industry and having the ability to translate that knowledge into comprehensive functionality and best practices.

In the assessment, POI noted that eBest Mobile’s “2019 roadmap is excellent” with development focused on a proprietary image recognition app and dynamic route planning.  POI also recognized the company’s iMentor solution for providing front line supervisors with a tool that not only allows them to be proactive to real-time situations but identify coaching opportunities to ensure field reps are executing at full potential.

In addition, the report profiled the Retail Execution marketplace as a whole. With aggressive eCommerce players such as Amazon and Alibaba, Consumer Goods companies are urged to prioritize capabilities that empower field reps at the point of sale.  Technology advancements and in-store functionalities using image recognition, AI, machine learning, gamification and digital content management are quickly moving from future vision to base standard.

About Promotion Optimization Institute
POI brings together manufacturers, retailers, solution providers, analysts, academics, and other industry leaders with the specific objective of collaboratively improving the promotion and distribution of consumer goods. Members of POI share cross-functional best practices in both structured and informal settings.

About eBest Mobile
eBest Mobile is a global Sales Force Automation and Retail Execution solution provider with over 150,000 global users relying on the company’s expertise, innovation and worldwide success. Since 2000, the company has successfully implemented its product suite in 22 countries and recently expanded its offerings to North America. Built on Salesforce.com platform, eBest Mobile offers a fully integrated, 100 percent frontline focused product suite to accelerate productivity and mobilize and automate go-to-market operations across the globe.  For more information or to request a demo, visit www.ebestglobal.com.

Consumer Goods Technology Magazine, a leading resource for the Consumer Packaged Goods industry and supply chain, has recognized eBest Mobile as a 2019 Editors’ Pick. The global Sales Force Automation and Retail Execution solution provider was acknowledged by the publication’s editorial staff for its ability to deliver unique value to the industry.

Built on the Salesforce.com platform, eBest Mobile offers an integrated, frontline-focused product suite to mobilize operations and accelerate productivity in the field. The company helped Coca-Cola implement a retail execution platform to improve business insights and front-line effectiveness, while Petronas Lubricants International partnered with eBest Mobile to gain better visibility into its global distribution activity.

To learn more about this year’s Editors’ Pick, visit https://consumergoods.com/readers-choice-survey-2019-editors-picks.

About Consumer Goods Technology
Consumer Goods Technology (CGT), an integrated media brand, is the leading resource for consumer goods executives looking to improve business performance. Delivering content in print, online and face-to-face, CGT reaches an audience of more than 76,000 consumer goods executives, ranging from managers and directors to VPs and CIOs, who are working at the intersection of business and technology. CGT also covers business and technology trends in all major segments of the consumer goods sector, including Food, Beverage, Packaged Goods, Health and Beauty, Consumer Electronics, Apparel and Footwear. For more information on CGT, visit www.consumergoods.com.

About eBest Mobile
eBest Mobile is a global Sales Force Automation and Retail Execution solution provider with over 150,000 global users relying on the company’s expertise, innovation and worldwide success. Since 2000, the company has successfully implemented its product suite in 22 countries and recently expanded its offerings to North America. Built on Salesforce.com platform, eBest Mobile offers a fully integrated, 100 percent frontline focused product suite to accelerate productivity and mobilize and automate go-to-market operations across the globe.  For more information or to request a demo, visit www.ebestglobal.com.

eBest Mobile, a leading global Sales Force Automation and Retail Execution solution provider, earned “above average” distinctions, the highest assessment available, in its debut evaluation by the Promotion Optimization Institute (POI).  The trade organization released its POI Vendor Panorama for Retail Execution and Monitoring in Consumer Goods 2018 to offer Consumer Goods companies an overview of the leading Retail Execution providers and their products.

eBest Mobile received “above average” scores in key categories including solution completeness, configurability, and product aptness and flexibility.  The POI report card also gave eBest Mobile “above average” marks for possessing an in-depth understanding of the industry and having the ability to translate that knowledge into comprehensive functionality and best practices.

POI cited eBest Mobile as “very well suited for beverage companies” and noted the platform’s ability to track a salesperson performance minute-by-minute as a core strength.  POI also recognized the platform’s omni-channel capabilities enabling customers to manage self-service orders, queries, and promotional offers. The eLearning capabilities embedded into the platform were also called out as a benefit for users.

In addition, the report profiles the Retail Execution marketplace as a whole.  As eCommerce players such as Amazon, Alibaba, and Taobao remain aggressive, executing the perfect store at retail is critical for Consumer Goods companies. Insightful analytics that help field users make informed decisions inside the store continue to be key differentiators. Companies should continue to prioritize capabilities, including retail activity optimization (RAO), image recognition, guided selling, social selling, gamification, voice recognition, and in-flight analytics that enable field users be more effective and sell more.

About Promotion Optimization Institute
POI brings together manufacturers, retailers, solution providers, analysts, academics, and other industry leaders with the specific objective of collaboratively improving the promotion and distribution of consumer goods. Members of POI share cross-functional best practices in both structured and informal settings.

About eBest Mobile
eBest Mobile is a global Sales Force Automation and Retail Execution solution provider with over 150,000 global users relying on the company’s expertise, innovation and worldwide success. Since 2000, the company has successfully implemented its product suite in 22 countries and recently expanded its offerings to North America. Built on Salesforce.com platform, eBest Mobile offers a fully integrated, 100 percent frontline focused product suite to accelerate productivity and mobilize and automate go-to-market operations across the globe.  For more information or to request a demo, visit www.ebestglobal.com.

eBest Mobile, a leading global Sales Force Automation and Retail Execution solution provider, and TIARG, a provider of IT solutions and consulting with headquarters in Argentina, Brazil, Mexico, Spain, and the United States, have announced their strategic alliance to offer the Latin American Consumer Goods market greater access to the eBest Mobile product suite.

This strategic alliance will enable TIARG to deliver consulting and implementation services to eBest Mobile customers across the region. Recently recognized by Gartner, eBest Mobile offers a fully integrated, 100 percent frontline focused product suite to accelerate productivity and mobilize and automate go-to-market operations across the globe.

“We are very excited to be able to offer our current and potential customers in the Latin American market a Sales Force Automation solution as robust as eBest Mobile,” says Pablo Putrueli, CEO of TIARG. “We have done an in-depth analysis of the current and future capabilities of the eBest Mobile and TIARG solutions and believe they complement each other in an outstanding way.”

“The signing of this agreement will allow us to add a partner in Central and South America with the capabilities and credentials the Consumer Goods industry requires to implement a global solution with a local focus,” says Michael Cai, CEO and Founder of eBest Mobile. “As in other parts of the world, we are confident that the Latin American market will respond positively to our solution.”

About eBest Mobile
eBest Mobile is a global Sales Force Automation and Retail Execution solution provider with over 150,000 global users relying on the experience, innovation, and success of the company. Since 2000, the company has successfully implemented its product suite in 22 countries and recently expanded its offerings to North and South America. For more information, visit www.ebestglobal.com.

About TIARG
TIARG SA provides IT solutions from development to custom applications, through maintenance and updating to provide resources to the client. It is an experienced company, which stands out for its values ​​of responsibility, respect, and loyalty. Since 1997, TIARG offers solutions with professionalism, stimulating proactivity and promoting the innovative spirit.  For more information, visit www.tiarg.com.

In a new report titled, Market Guide for Retail Execution and Monitoring Systems for the Consumer Goods Industry*, Gartner, Inc., the world’s leading information technology research and advisory company, profiles current solution providers in the Retail Execution marketplace, including eBest Mobile.

Gartner’s Market Guide for Retail Execution and Monitoring Systems for the Consumer Goods Industry is designed to provide CIOs with insights on technology vendors and their breadth of functionality to enhance selling effectiveness, productivity, and retailer collaboration.  This year, the report includes 24 vendors.

In the report, eBest Mobile checks all the boxes for ‘Retail Merchandising’ functionality, including call planning execution, image capture, image recognition, analytics, and GPS/mapping integration. The report also shows the company offering complete functionality and capabilities for ‘Van Sales’ and ‘Distributor Management.’ Additionally, eBest Mobile provides ‘Additional Functionality’ such as gamification, offline price management, and in-flight analytics, which enables Consumer Goods companies to react in real-time and make fact-based recommendations in an offline mode.

The report also profiles the Retail Execution marketplace as a whole. Success at the retail shelf has become more important as selling space gets tighter. Sales activity is shifting from a more relationship-based process to one driven by cross organizational transparency, fact-based recommendations, and real-time decision making. Solution functionality continues to improve, with more focus on easy fact-based selling tools, powerful analytic tools, and sales force performance management/coaching.

“We are focused and committed to the continuous development of the eBest Mobile platform to support and evolve alongside our customer’s business needs,” says Michael Cai, CEO of eBest Mobile.  “Our ability to deliver customers around the globe with a full-featured, highly-innovative Retail Execution solution that is 100% front-lined focused has enabled eBest Mobile to maintain a strong presence in the marketplace.”

*Gartner, Inc. Market Guide for Retail Execution and Monitoring Systems for the Consumer Goods Industry, by Stephen E. Smith, December 12, 2017. Read the full report here.

About eBest Mobile
eBest Mobile is a global Sales Force Automation and Retail Execution solution provider with over 150,000 global users relying on the company’s expertise, innovation and worldwide success. Since 2000, the company has successfully implemented its product suite in 22 countries and recently expanded its offerings to North America. Built on Salesforce.com platform, eBest Mobile offers a fully integrated, 100 percent frontline focused product suite to accelerate productivity and mobilize and automate go-to-market operations across the globe.  For more information or to request a demo, visit www.ebestglobal.com.